PartnerOptimizer Launches LinkedIn Live Series: “Ecosystem Chronicles – Data-Driven Success Stories” Hosted by Partner Data Futurist and PartnerOptimizer CEO Dina Moskowitz

Linkedin Live Series

First guest, Amazon Web Services’ Head of SAP on AWS Partners & Alliance, Americas, Cristina Martin Greysman, reveals how they achieved triple-digit growth in partner-sourced deals harnessing the power of partner data


San Diego, October 17, 2023— PartnerOptimizer, the global leader in partner discovery and ecosystem intelligence, today announced the launch of a provocative new LinkedIn Live series, “Ecosystem Chronicles: Data-Driven Success Stories,” hosted by Partner Data Futurist and PartnerOptimizer CEO, Dina Moskowitz. Each 30-minute episode of this bi-weekly series will dive deep into the transformative potential of partner ecosystem intelligence and explore the inspiring journeys of top partnership leaders who leverage data for agility, precision, and success in today’s dynamic business landscape.

“In a world where data is the driving force and digital transformation is non-negotiable, PartnerOptimizer is on a mission to empower partnership leaders with transformative partner ecosystem intelligence,” said Moskowitz. “We’re excited to share the stories and insights of our valued customers and partnership thought leaders, illustrating how they have harnessed the power of data as a strategic competitive advantage.”

The inaugural episode features distinguished channel thought leader and partnership strategist, Cristina Martin Greysman, Head of SAP on AWS Partners & Alliance, Americas at Amazon Web Services (AWS). In her session, titled “Jumping Fishbowls – Evolving Partners in a Market Shift,” attendees will learn how she and her team transitioned from recruiting partners primarily focused on technical migrations to partners capable of selling and implementing a new product in a compressed timeline. Greysman will delve into how they opted for PartnerOptimizer’s AI-driven Partner Ecosystem Intelligence Platform to discover and surface best-fit partners with very specific qualifications, avoiding manual spreadsheets and costly analyst-driven approaches. This efficient “needle-in-the-haystack” strategy delivered year-over-year triple-digit increases in partner-led Annual Recurring Revenue (ARR), double-digit growth in average partner-led deal size, and triple-digit growth in partner-sourced deals.

In this dynamic session, attendees will walk away knowing more about:

  • Partner Propensity Modeling: How PartnerOptimizer allows users to identify partners with a propensity to collaborate and drive new revenue.
  • Navigating Market Shifts with Agility: How to seamlessly transition a partner community to align with changing products requiring new partner skills.
  • Time-Efficient Partner Preparation: How PartnerOptimizer’s partner profiles streamline and improve preparation for partner outreach and conversations.

Join PartnerOptimizer on this transformative journey into the world of data-driven success stories. Together, we’ll unlock the potential of partner ecosystem intelligence and drive excellence in the dynamic business landscape. Sign up here for the first episode of “Ecosystem Chronicles: Data-Driven Success Stories” featuring Greysman.

If you’re ready to experience how PartnerOptimizer revolutionizes partner data management and unveils the true DNA of your Ideal Partner Profile (IPP), click here for a demo. Discover partners up to 600% faster, achieve a 1,400% better conversion rate, and reduce acquisition costs by 539%.*

About PartnerOptimizer

PartnerOptimizer is a leader in partner discovery and ecosystem intelligence, dedicated to helping B2B tech channel and partnership teams discover new partners quickly, gain strategic partner insights, and save valuable time and resources. Our Partner Ecosystem Intelligence Platform, (powered by custom-built data mining, AI and channel domain expertise), enables users to identify best-fit channel partners for recruitment and activation, as well as recognize undervalued partners for improved engagement within their ecosystems.

Trusted by global companies in the cybersecurity, cloud infrastructure, communications, business productivity, IoT, networking, IT services, marketing technology, and business intelligence industries, PartnerOptimizer has received industry recognition from Canalys, Forrester and Gartner.

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*Performance data from typical large B2B tech company.

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