Over the past year a senior channel chief at a multi-billion-dollar B2B IT distributor benchmarked channel partner recruitment efforts using PartnerOptimizer against the use of a mainstream alternative provider.
This provider cost 567% more than PartnerOptimizer, and required 5X more time up front for the partner discovery process.
Moreover, the cost per partner recruit with PartnerOptimizer was 25% below the Channel Chief and Suppliers targeted investment threshold per net new partner.
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